Crafted animations highlighting features for the Adobe Commerce product (Previously Magento) on business.adobe.com, enhancing visual storytelling and user engagement.
Results this work partially contributed to:
129% increase in web responses.
160% increase in web response conversion rate.
Based on a comparative analysis across two 120-day periods.
Company
Adobe
Platform
Experience Cloud
Product
Commerce
Role
Animation
Tools used
Figma, After Effects
Collaborated with
Creative Director, Assistant Creative Director, Art Director, Designers, Copywriters, Project Managers