Crafted animations highlighting features for the Adobe Commerce product (Previously Magento) on business.adobe.com, enhancing visual storytelling and user engagement.
Results this work partially contributed to:
Drove a 129% increase in Web Responses (from 28 to 64)
160% increase in Web Response Conversion Rate (from 1.0% to 2.6%)
Contributed to a 42% growth in visits to convert more users into valuable actions
*Results reflect a comparative analysis across two 120-day periods.
Company
Adobe
Role
Animation
Tools used
Figma, After Effects
Collaborated with
CD, AD, ACD, Design, Project Managers, Copywriters
More work
